Our Q&A series continues with a Silicon Valley start-up focused on relevance and rewards
A new raft of start-ups recognise the need for companies to save money while rewarding travellers – and with tools that are easy to use. California-based TripActions already has tie-ups with HR and travel technology platforms and a client list under its belt. We spoke to CEO and co-founder Ariel Cohen to hear more.
When were you launched?
We officially launched on 26th January 2017. Prior to that we were in stealth mode focused on delivering an amazing experience to our alpha and beta customers.
How many people are working for the company?
Our team is growing quickly with about 50 employees currently.
Sum up what your company/product does in one sentence.
TripActions provides an end-to-end travel management platform that saves companies money on their business travel spend by rewarding employees for responsible spending while giving visibility into the travel programme and travellers a delightful modern experience on any device.
What problem does it solve?
TripActions was born from an opportunity to disrupt an industry full of outdated options that frustrate both management and travellers. These traditional programmes give travellers little freedom over their travel plans and management limited visibility into their travel programme. How many times have you spent way too long on the phone with an airline or third party service? By providing a single, end-to-end, global travel management solution, companies can finally solve the challenge of managing travel while keeping travellers happy and engaged with the programme.
What platforms is it available on and can integrate with?
As a mobile-first company we have iOS, Android and web apps, all of which are connected to provide a seamless experience across devices.
Since it is a complete, end-to-end solution we have integrations with well-known expense applications so travellers can simply submit booking expenses with a single tap or click. To make on-boarding quick and simple for travel managers, we integrate with HR systems like Namely and BambooHR. We are constantly evaluating additional partnerships which will improve our customer experience.
For travellers, we integrate seamlessly with Lyft and Uber as well as supporting many loyalty club programmes to ensure that those IDs are attached to all relevant reservations. Additionally, we support UAPP/UATP integration as well as corporate negotiated rate support for customers that are using these discount programmes.
What markets is it available in?
We are currently focused on companies that are headquartered in the US market, however we support global travel and have many customers with offices in multiple countries.
Which companies are using it already?
Our customer list is growing rapidly and is just under 100 companies. A few names include ThoughtSpot, Castlight Health, Gigya, Origami Logic, SurveyMonkey and Richardson Electronics.
What do travel managers like about it?
Last week we launched a revamped dashboard for travel managers that gives them visibility into user saving, spending, travel trends and real-time maps of employee travel. They can even communicate with their travellers within the app to ensure their safety. Whether they moved to TripActions from an unmanaged programme or switched from a different TMC, their feedback consistently says how drastically their programme has improved.
In most organisations there is a gap between finance who wants to save money and travellers who want a travel experience they expect. With some of our travel managers, we hear them say how they have been able to align company and employee objectives.
Why do travellers like it?
Travellers see personalised search results based on their personal travel preferences, the best inventory available and their company’s travel habits. We’ve found that by customising these results, travellers pick one of the top five inventory items presented 85% of the time.
They also love earning rewards when saving their company money. Some of our road-warriors have earned over $1,000. They like getting a piece of the savings and responsibility.
In addition, our travellers enjoy having a dedicated, 24/7 support team available via phone or chat which is built within the app. Our team helps travellers make updates to their travel plans, request early check in on their behalf, notify travellers of real time changes to their trip and even rebook them on the next flight if theirs is cancelled. Travellers like knowing they have someone there to help in any situation.
What are your growth plans?
We are currently focused on continued investment and innovation to make travellers lives on-the-go simpler, adding new features and functionality for travel bookers and travel programme managers and continuing to invest in growing our team.